Nike - You Can’t Stop Us

The Coronavirus pandemic left hundreds of millions of people in China trapped indoors.
All major sports were suspended. Olympics postponed. It seemed like the end of the world.
But, athletes all over China were proving it wasn’t.

Isolated, quarantined, unable to compete – people continued running kitchen 10Ks.
Drilling wastebasket threes. Training in hallways for matches that may not even happen.

They show us that even when action seems futile,
the human spirit is unstoppable.

Role: Creative Director Partner: Matt Meszaros
AD: Zhong How, Uty Chen CW: Gem Xu
Editor: Robert Duffy
Producer: Bernice Wong

”Here Comes The Sun” by SYML